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For brands that don’t have the international recognition of marketing giants like Amazon and Google, the very first step to earning a new customer, or growing your community is to achieve brand awareness through innovative digital marketing. In this blog, we go over the best
Trying to imagine the new normal after COVID-19 is tricky but there are some hints that may prove helpful in navigating the current changes and bracing for the ones that have yet to come. To get acquainted with the new normal, we must first let
With social distancing being urged around the world and with many countries in nationwide lockdown, the COVID-19 pandemic has affected thousands of individuals, families and businesses. However, through innovative thinking alongside sensitive and effective digital marketing during COVID-19, your brand could come out the other
In this day and age it is considered strange if your business doesn’t have a website and with the impact of the Covid-19 pandemic – for some businesses, no website = no business at all. Let’s say you’ve launched your business site, the next question
Social media marketing is one of the most important business tools in the 21st century. Social media platforms have only grown over the years since Facebook took the world by storm and it is clear that it is no dying trend. Social media marketing –
There was a time not so long ago where fundraising goals for charity mostly looked like printouts for a raffle draw, benefit events and periodic pledges. While these staples of the fundraising world still exist, there have been a number of changes in how we
Living in a world where billions of people are online at all hours of the day and night can be both daunting and exciting. On the one hand, it’s scary to think that your message could drown in all the online noise. While, on the
What is digital marketing for social enterprises? Social enterprises are organisations that apply commercial strategies to augment improvements in social, financial, and environmental well-being. Social enterprises differ from a conventional business in that the profits made are mainly used to further a social cause. A
Deck the digital world with boughs of holly and use these festive digital marketing ideas to get donations for charity and make your charity jolly. It’s The Most Wonderful Time of Year … For Getting Donations for Your Charity Whether your business supports several charitable
Are You Promoting Your Cause Brand during Christmas Season? You Should Be. Christmas is around the corner and if you haven’t started planning promotions for your cause brand yet, here are some festive tips on how to do it from Amica Digital. Yes Promote Your
Looking for hot digital marketing trends for 2020? We’ve got you covered. Amica Digital looks at the hottest trends for 2020! Read on and find out what they are. It’s often said, the only constant in life is change. It may sound a tad philosophical,
Black Friday and Cyber Monday are arguably the biggest shopping events in the retail calendar. Every year, people are trying to find the best and lowest deals for every item and get their Christmas shopping done during this sale. However, unlike in past years, this