"Suellen is a dream to work with. She makes happen what you don’t know needs doing to make your business successful online! She understands the growth phases of a business – its needs and resources, she enables your brand to adapt and have a WOW factor whilst automating back end and allowing a ‘virgin’ team to be hands on and produce results. We love her SOP’s…Standard Operating Procedures to reduce risk and enable stress-free growth. Thanks so much."

Cindy Luken, Lük Beautifood

  • 25% revenue increase

  • 15% CR improvement

  • 10% increase in AOV

Lük Beautifood

The Requirement

Cindy Luken Founder lük beautifood had created a range of beauty products which she wanted to start selling online in an eCommerce store. Cindy didn’t want the website to look like a typical eCommerce website because she not only sells natural beauty products, she also educates women about the beauty of food and its importance in maintaining a healthy lifestyle.

It was also important to Cindy that the backend workflows integrated with some of the key systems already in use including a CRM and Inventory systems and Shipping software.

Once the eCommerce store was built, Cindy needed ongoing digital marketing support for the DTC channel.

Our Solution

We worked closely with Cindy’s designer, to create a beautiful website that enables the sale of products and also features a vast amount of information and recipes. We made sure that the backend systems wer integrated so that order processing and despatch, customer service and inventory management are automated as much as possible.

We provide ongoing support with DTC strategy, paid advertising, email marketing and social media.

  • A beautiful Shopify Store
  • Integrations set up between Shopify, the CRM (Inventory management (Unleashed) to avoid manual data entry
  • Digital marketing strategy and implementation
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