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In this day and age it is considered strange if your business doesn’t have a website and with the impact of the caronavirus pandemic – for some businesses, no website = no business at all. With the digital world taking over the business world, a great business website can be one of your biggest sales […]
In this week’s online marketing roundup, we’re focusing on Facebook as a source of leads and we share an example of a business doing it right – The Business Bakery. We also share some useful SEO tools for small business owners and bring you an important update on Google’s latest stance on online Press Releases. […]
If you have a website then I’m sure you want to know how to rank higher on Google – unless you are already in the coveted position 1, page 1 position for all of your keywords. With the most recent Google update Penguin 2.0, some website owners will have seen that they’ve dropped in ranking […]
Where to Focus your Online Marketing Efforts There is so much freely available information about how to market your business online that as a business owner who wants to attract buyers to your business through Google and social media you can DIY online marketing – time, skills and interest permitting! The problem is not how […]
Running a company online can be a tricky business. There are so many things to consider in order to give yourself the best chance of survival. As well as the ordinary day to day tasks that a regular bricks and mortar business needs in order to function, there are other considerations to factor in such […]
Click play to watch video Matt Cutts, Head of Google’s Webspam team, tweeted that Google’s algorithm has been changed again: What does this mean? Google is trying to stop websites that use keywords with high search results in their domain names (exact match domains) but with poor quality content, from ranking highly in search results. […]
The online buying process often starts with an online search in Google, the search engine giant. For this reason, Internet marketing specialists systematically implement search engine optimisation (SEO), particularly for ranking well in Google. Creating a website is not enough unless it is supported with effective strategies on how to get on Google. What Google […]
Organisations of all sizes, types and functions know the importance of a website for reaching their intended audience. Creating a website is not enough. It needs an internet marketing strategy known as search engine optimization (SEO) for generating site traffic. Internet traffic constitutes the lifeblood of websites, from which businesses attract potential customers and clients. […]
If you are doing business online, blogging or even just “surfin’ the net”, then you will have heard the term SEO, which of course stands for Search Engine Optimisation. If you’re like most people, you will be familiar with the term, will know that there are a lot of people selling SEO services but you […]
